What is a Narrative?
According to The Cognitive Scientist, Laura Ligouri, ‘Narratives work to influence those invisible yet influential worlds of thoughts, feelings and attitudes. In this way, narrative becomes something of a lifeline, influencing what we believe and ultimately choose to act on.’
In other words, a narrative is a way of looking at the world. An overarching concept that influences thought, meaning and decision-making.
What is a story?
Story, in its simplest form, is about a character and the things that happen to them. As author Michael Lewis defines it, “a story is — people and situations.” A story has a beginning, middle, and end.
A Narrative is therefore not something that just happens. They are part of us and we are part of them. This means that we are responsible for either perpetuating them or challenging them. The question then becomes - can we do better to tell new stories with new narratives that inspire social good?
Yes, we can.
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